https://jacksonyew.com/blog Jackson Yew's notes on AI marketing, conversion design, online business, content systems, funnels, and the operator decisions behind the work. en https://jacksonyew.com/blog/search-everywhere-optimization-pyramid-for-conversion-design https://jacksonyew.com/blog/search-everywhere-optimization-pyramid-for-conversion-design Fri, 22 May 2026 00:00:00 GMT Conversion Design A builder-led brief for shaping buyer shortlists before Google through sharper proof, channel fit, and conversion design assets. https://jacksonyew.com/blog/karpathy-anthropic-claude-md-ai-agent-rules https://jacksonyew.com/blog/karpathy-anthropic-claude-md-ai-agent-rules Thu, 21 May 2026 00:00:00 GMT AI Implementation Andrej Karpathy has joined Anthropic, and the viral Karpathy-inspired CLAUDE.md repo shows how teams should manage AI coding agents: less guessing, less bloat, smaller diffs, and clearer verification. https://jacksonyew.com/blog/google-marketing-live-2026-everything-you-need-to-know https://jacksonyew.com/blog/google-marketing-live-2026-everything-you-need-to-know Thu, 21 May 2026 00:00:00 GMT AI Marketing Google Marketing Live 2026 shows how Gemini is changing Search ads, commerce, creative, and measurement for founder-led marketing teams in 2026. https://jacksonyew.com/blog/google-is-launching-its-own-version-of-openclaw https://jacksonyew.com/blog/google-is-launching-its-own-version-of-openclaw Wed, 20 May 2026 00:00:00 GMT AI for CEOs A practical CEO brief on Gemini Spark, where cloud agents may fit, what to test before delegation, and where human approval still matters in real work. https://jacksonyew.com/blog/vibe-shipping-how-non-technical-founders-are-building-and-selling-software-in-2026 https://jacksonyew.com/blog/vibe-shipping-how-non-technical-founders-are-building-and-selling-software-in-2026 Sun, 29 Mar 2026 12:00:00 GMT AI Implementation The technical moat is gone. And that is great news for anyone who is not a developer. https://jacksonyew.com/blog/the-solo-business-math-that-makes-hiring-look-expensive https://jacksonyew.com/blog/the-solo-business-math-that-makes-hiring-look-expensive Sun, 29 Mar 2026 00:00:00 GMT AI for CEOs I used to think scaling meant hiring. Then I saw the margin difference and it changed how I think about building. https://jacksonyew.com/blog/the-reason-ai-is-not-working-in-most-companies-has-nothing-to-do-with-the-technology https://jacksonyew.com/blog/the-reason-ai-is-not-working-in-most-companies-has-nothing-to-do-with-the-technology Sat, 28 Mar 2026 12:00:00 GMT AI Implementation Every enterprise AI failure story follows the same arc. A company selects a vendor, deploys a platform, trains a small team, launches a pilot, and then... https://jacksonyew.com/blog/the-creator-economy-is-dead-the-ai-creator-economy-just-started https://jacksonyew.com/blog/the-creator-economy-is-dead-the-ai-creator-economy-just-started Sat, 28 Mar 2026 00:00:00 GMT AI for CEOs the creator economy is dead. the AI creator economy just started. the creator economy hit $250 billion in 2025. https://jacksonyew.com/blog/the-authenticity-paradox-why-your-personal-brand-is-worth-more-as-ai-gets-better https://jacksonyew.com/blog/the-authenticity-paradox-why-your-personal-brand-is-worth-more-as-ai-gets-better Fri, 27 Mar 2026 12:00:00 GMT AI for CEOs AI makes content creation free. That is exactly why your personal brand just became more valuable. This seems like it should work the other way around. https://jacksonyew.com/blog/i-stopped-optimizing-my-business-and-started-designing-my-life-here-is-the-difference https://jacksonyew.com/blog/i-stopped-optimizing-my-business-and-started-designing-my-life-here-is-the-difference Fri, 27 Mar 2026 00:00:00 GMT AI for CEOs I hit a revenue goal I had been working toward for two years. Then I realized I had optimized for the wrong thing. The number was right. https://jacksonyew.com/blog/i-replaced-my-marketing-team-with-ai-agents-heres-what-happened https://jacksonyew.com/blog/i-replaced-my-marketing-team-with-ai-agents-heres-what-happened Thu, 26 Mar 2026 12:00:00 GMT AI Implementation I replaced my marketing team with AI agents. here's what happened. six months ago, I made a decision that most people thought was reckless. https://jacksonyew.com/blog/how-i-use-ai-to-run-a-7-figure-business-in-20-hours-a-week https://jacksonyew.com/blog/how-i-use-ai-to-run-a-7-figure-business-in-20-hours-a-week Thu, 26 Mar 2026 00:00:00 GMT AI for CEOs how I use AI to run a 7-figure business in 20 hours a week most founders I know work 60-80 hours a week and still feel behind. I used to be one of them. https://jacksonyew.com/blog/companies-are-spending-hundreds-of-billions-on-ai-this-year-most-cannot-tell-you-what-it-is-returning https://jacksonyew.com/blog/companies-are-spending-hundreds-of-billions-on-ai-this-year-most-cannot-tell-you-what-it-is-returning Wed, 25 Mar 2026 12:00:00 GMT AI Implementation Global AI spend is forecast at approximately $500 billion in 2026. 86% of businesses report their AI budgets will increase this year, according to PwC's AI... https://jacksonyew.com/blog/cios-went-from-11-full-ai-deployment-to-42-in-twelve-months-what-actually-changed https://jacksonyew.com/blog/cios-went-from-11-full-ai-deployment-to-42-in-twelve-months-what-actually-changed Wed, 25 Mar 2026 00:00:00 GMT AI Implementation Something happened between 2025 and 2026 that most technology coverage missed. Enterprise AI went from experimentation to implementation. Not gradually. https://jacksonyew.com/blog/88-of-enterprises-are-using-ai-barely-10-have-made-it-work https://jacksonyew.com/blog/88-of-enterprises-are-using-ai-barely-10-have-made-it-work Tue, 24 Mar 2026 12:00:00 GMT AI Implementation The number that gets cited in every boardroom deck right now is 88%. That is the share of enterprises deploying AI in some form, according to Deloitte's... https://jacksonyew.com/blog/67-of-ceos-say-ai-agents-are-critical-to-compete-here-is-what-they-are-actually-doing-about-it https://jacksonyew.com/blog/67-of-ceos-say-ai-agents-are-critical-to-compete-here-is-what-they-are-actually-doing-about-it Tue, 24 Mar 2026 00:00:00 GMT AI Implementation The C-suite conversation about AI agents shifted in 2026. It is no longer about whether to deploy them. It is about how fast. https://jacksonyew.com/blog/33-of-americans-want-to-start-a-business-this-year-here-is-what-is-actually-stopping-them https://jacksonyew.com/blog/33-of-americans-want-to-start-a-business-this-year-here-is-what-is-actually-stopping-them Mon, 23 Mar 2026 12:00:00 GMT AI for CEOs One in three Americans says they want to start a business this year. Most will not. And it is not because of money. https://jacksonyew.com/blog/your-website-is-invisible-to-60-of-searchers https://jacksonyew.com/blog/your-website-is-invisible-to-60-of-searchers Mon, 23 Mar 2026 00:00:00 GMT AI Marketing 70% of searches end without a click. AI answers the question first. Here is how GEO works and why it favors individual experts over content farms. https://jacksonyew.com/blog/your-personal-brand-isnt-a-profile-its-an-operating-system https://jacksonyew.com/blog/your-personal-brand-isnt-a-profile-its-an-operating-system Sun, 22 Mar 2026 12:00:00 GMT AI for CEOs Most creators are building display cases. They tweak the bio, obsess over the grid, redesign the highlight covers. Some hire a photographer. https://jacksonyew.com/blog/why-most-ai-automations-break-in-week-2-and-how-to-build-ones-that-last https://jacksonyew.com/blog/why-most-ai-automations-break-in-week-2-and-how-to-build-ones-that-last Sun, 22 Mar 2026 00:00:00 GMT AI Implementation Most automations break within two weeks of launch. After building dozens at AtheonX, here are the four reasons they fail and the five design principles that make them last. https://jacksonyew.com/blog/what-6-months-of-running-ai-agents-taught-me-about-management https://jacksonyew.com/blog/what-6-months-of-running-ai-agents-taught-me-about-management Sat, 21 Mar 2026 12:00:00 GMT AI Implementation After six months of running AI agents in real business operations at AtheonX and Funnel Duo Media, here are five management lessons I did not expect to learn. https://jacksonyew.com/blog/the-most-important-thing-jensen-huang-said-at-gtc-was-not-about-a-chip https://jacksonyew.com/blog/the-most-important-thing-jensen-huang-said-at-gtc-was-not-about-a-chip Sat, 21 Mar 2026 00:00:00 GMT AI in Practice Jensen Huang said AI agents will be in every part of every company. Everyone is calling it a productivity story. But for knowledge workers who built their identity around specific skills, it is really an identity crisis. https://jacksonyew.com/blog/the-math-on-newsletter-monetization-is-more-compelling-than-anyone-admits https://jacksonyew.com/blog/the-math-on-newsletter-monetization-is-more-compelling-than-anyone-admits Fri, 20 Mar 2026 12:00:00 GMT AI for CEOs Beehiiv's 2026 data shows the median time to first newsletter revenue is 66 days - here's the full math and the three-lever model that makes it work. https://jacksonyew.com/blog/the-last-hire-you-will-ever-make https://jacksonyew.com/blog/the-last-hire-you-will-ever-make Fri, 20 Mar 2026 00:00:00 GMT AI Implementation A full AI stack costs $3,000 to $12,000 per year and replaces roles that would cost $200,000 to $300,000 in salary. Here is how to audit your business and make the switch. https://jacksonyew.com/blog/the-follower-economy-is-dead-whats-actually-building-businesses-in-2026-3485 https://jacksonyew.com/blog/the-follower-economy-is-dead-whats-actually-building-businesses-in-2026-3485 Thu, 19 Mar 2026 12:00:00 GMT AI for CEOs Chasing followers in 2026 is like chasing MySpace friends in 2010. Here's what actually converts to revenue. https://jacksonyew.com/blog/the-efficiency-paradox-most-people-miss https://jacksonyew.com/blog/the-efficiency-paradox-most-people-miss Thu, 19 Mar 2026 00:00:00 GMT AI for CEOs Morgan Stanley surveyed 1,000 executives. Companies shrunk 4%, productivity up 11.5%. The efficiency paradox creates an asymmetric window for lean operators. https://jacksonyew.com/blog/the-500-billion-creator-economy-is-splitting-in-two https://jacksonyew.com/blog/the-500-billion-creator-economy-is-splitting-in-two Wed, 18 Mar 2026 12:00:00 GMT AI for CEOs The creator economy is worth $252 billion and growing to $500 billion by 2027. But inside that growth, two completely different types of creators are emerging. Here is how to tell which lane you are in. https://jacksonyew.com/blog/the-5-ai-tools-i-actually-use-every-day-and-the-20-i-stopped-using https://jacksonyew.com/blog/the-5-ai-tools-i-actually-use-every-day-and-the-20-i-stopped-using Wed, 18 Mar 2026 00:00:00 GMT AI for CEOs After testing 20+ AI tools, only 5 earned a permanent place in my daily workflow. Here is my real stack for running AtheonX and Funnel Duo Media, and why the other 15 did not survive. https://jacksonyew.com/blog/sea-founder-automation-checklist-10-things-to-automate-before-you-hire https://jacksonyew.com/blog/sea-founder-automation-checklist-10-things-to-automate-before-you-hire Tue, 17 Mar 2026 12:00:00 GMT AI Implementation I almost hired two people last year. I was overwhelmed. Content wasn't getting done. Research was piling up. My inbox felt like a second job. https://jacksonyew.com/blog/most-aspiring-founders-think-it-costs-28000-to-start-a-business-the-real-number-is-12000 https://jacksonyew.com/blog/most-aspiring-founders-think-it-costs-28000-to-start-a-business-the-real-number-is-12000 Tue, 17 Mar 2026 00:00:00 GMT AI for CEOs 47% of Americans cite cost as the top reason they haven't started a business. The average they imagine: $28K. The actual median: $12K. Here's what that gap really means. https://jacksonyew.com/blog/i-spent-3-years-building-a-perfect-personal-brand-then-imperfect-content-started-beating-me https://jacksonyew.com/blog/i-spent-3-years-building-a-perfect-personal-brand-then-imperfect-content-started-beating-me Mon, 16 Mar 2026 12:00:00 GMT AI for CEOs AI flooded every platform with perfect content. Now imperfect is the signal of trust. Here's what changed and how to use it. https://jacksonyew.com/blog/i-replaced-my-5000month-va-with-3-ai-agents-heres-exactly-what-they-do https://jacksonyew.com/blog/i-replaced-my-5000month-va-with-3-ai-agents-heres-exactly-what-they-do Mon, 16 Mar 2026 00:00:00 GMT AI Implementation I used to pay around $4,500 a month for virtual assistants. Research. Content drafts. Scheduling. Inbox management. https://jacksonyew.com/blog/gartner-says-50-of-b2b-buyers-will-use-ai-to-shortlist-experts-by-2026-is-your-personal-brand-ai-proof https://jacksonyew.com/blog/gartner-says-50-of-b2b-buyers-will-use-ai-to-shortlist-experts-by-2026-is-your-personal-brand-ai-proof Sun, 15 Mar 2026 12:00:00 GMT AI Marketing Gartner reported that B2B buyers increasingly prefer rep-free, AI-supported research. Personal brands now need machine-readable proof, not just polished positioning. https://jacksonyew.com/blog/beehiiv-just-sent-28-billion-emails-the-one-person-media-company-is-no-longer-theoretical https://jacksonyew.com/blog/beehiiv-just-sent-28-billion-emails-the-one-person-media-company-is-no-longer-theoretical Sun, 15 Mar 2026 00:00:00 GMT AI for CEOs Beehiiv reported 28 billion emails sent in 2025. For founders, the real signal is that owned audiences are becoming a practical one-person media asset. https://jacksonyew.com/blog/anthropic-just-published-the-data-on-which-jobs-ai-is-actually-eating-heres-what-it-means-for-you https://jacksonyew.com/blog/anthropic-just-published-the-data-on-which-jobs-ai-is-actually-eating-heres-what-it-means-for-you Sat, 14 Mar 2026 12:00:00 GMT AI in Practice Anthropic's March 2026 labor market study based on real Claude usage data reveals that AI disruption is less about mass layoffs and more about a hiring freeze closing the door on entry-level white-collar roles. https://jacksonyew.com/blog/ai-native-vs-ai-adopter-why-the-gap-is-already-unbridgeable https://jacksonyew.com/blog/ai-native-vs-ai-adopter-why-the-gap-is-already-unbridgeable Sat, 14 Mar 2026 00:00:00 GMT AI for CEOs Two founders. Same tools. One is outrunning his entire industry. One is frustrated that AI isn't doing anything for him. The difference isn't intelligence. https://jacksonyew.com/blog/ai-made-your-knowledge-worthless-it-also-made-it-more-valuable-than-ever https://jacksonyew.com/blog/ai-made-your-knowledge-worthless-it-also-made-it-more-valuable-than-ever Fri, 13 Mar 2026 12:00:00 GMT AI for CEOs AI commoditized information delivery. The online course market is still hitting 400 billion. The knowledge economy is splitting in two. Here is how to pick the right side. https://jacksonyew.com/blog/82-of-us-businesses-have-no-employees-that-is-not-a-problem-it-is-the-future https://jacksonyew.com/blog/82-of-us-businesses-have-no-employees-that-is-not-a-problem-it-is-the-future Fri, 13 Mar 2026 00:00:00 GMT AI for CEOs 29.8 million solopreneurs contributing $1.7 trillion to the US economy. 77% profitable in year one. Here is why the no-employee business model is winning and the 3 decisions that matter most. https://jacksonyew.com/blog/why-ai-agents-need-an-org-chart https://jacksonyew.com/blog/why-ai-agents-need-an-org-chart Thu, 12 Mar 2026 12:00:00 GMT AI Implementation Most people are still in Phase 1. They open a chat window, ask a question, get an answer, close the tab. AI as a very fast search engine. Useful. https://jacksonyew.com/blog/ai-agents-executive-team https://jacksonyew.com/blog/ai-agents-executive-team Thu, 12 Mar 2026 00:00:00 GMT AI Implementation I Run 12 AI Agents as My Executive Team https://jacksonyew.com/blog/conversion-design https://jacksonyew.com/blog/conversion-design Wed, 11 Mar 2026 12:00:00 GMT Conversion Design Conversion Design is the discipline of designing pages where every visual element serves a single goal: getting the visitor to take action. Learn Jackson Yew's methodology. https://jacksonyew.com/blog/conversion-architecture https://jacksonyew.com/blog/conversion-architecture Wed, 11 Mar 2026 00:00:00 GMT Conversion Design Conversion Architecture is the systematic approach to designing funnels that convert. Learn the 5-phase framework Jackson Yew used to generate over $100M for clients like Frank Kern and Dan Lok. https://jacksonyew.com/blog/picasso-framework https://jacksonyew.com/blog/picasso-framework Tue, 10 Mar 2026 12:00:00 GMT Conversion Design The PICASSO Framework is Jackson Yew's proprietary design system for building high-converting funnels. Learn the 7 principles: Palette, Images, Character, Action, Structure, Spacing, and Offer. https://jacksonyew.com/blog/yeelun-ng https://jacksonyew.com/blog/yeelun-ng Fri, 21 May 2021 12:00:00 GMT Notes “In any given moment we have two options: to step forward into growth or to step back into safety.” – Abraham Maslow Have you ever come to a point in your life where you feel like everything has gone stagnant and you’re stuck with this feeling that you are no longer growing or progressing in... https://jacksonyew.com/blog/getting-himself-out-of-a-rut https://jacksonyew.com/blog/getting-himself-out-of-a-rut Wed, 12 May 2021 12:00:00 GMT Notes Have you ever gone through a phrase in your life where you’re not sure what you actually want to do, which ends up with you not doing anything at all? Have you ever put a lot of thought, effort and money into something, only to find yourself doubting if this is all worth it? For... https://jacksonyew.com/blog/freelance-photographer-now-agency-owner-earning-over-usd10000-in-2-months https://jacksonyew.com/blog/freelance-photographer-now-agency-owner-earning-over-usd10000-in-2-months Mon, 10 May 2021 12:00:00 GMT Notes Have you ever had to choose between doing a job that you love and having a job that actually pays? If you choose your passion, you might end up going broke and won’t be able to pay the bills. If you choose the well-paying job, you won’t have the time and energy left to pursue... https://jacksonyew.com/blog/5-figure-side-hustle-for-lecturer https://jacksonyew.com/blog/5-figure-side-hustle-for-lecturer Mon, 10 May 2021 12:00:00 GMT Notes “Small opportunities are often the beginnings of great enterprises.” – Demosthenes It’s not every day that we come across opportunities that bring us something that’s completely unexpected, but very much welcomed. Most of the time, these opportunities are something small and we’d never think that our lives are going to significantly change because of them. https://jacksonyew.com/blog/turning-his-passion-into-usd18000-in-sales https://jacksonyew.com/blog/turning-his-passion-into-usd18000-in-sales Thu, 11 Feb 2021 12:00:00 GMT Notes Starting something new is often a struggle for most people, but learning the ropes and finding your way is part of the struggles that come with pushing yourself to something new. Just ask Wei-Lip Teo! https://jacksonyew.com/blog/mustang https://jacksonyew.com/blog/mustang Sun, 24 Jan 2021 12:00:00 GMT Notes Year 2011 vs Year 2021. Time sure flies. https://jacksonyew.com/blog/how-this-dentist-made-rm40000-through-her-side-hustle https://jacksonyew.com/blog/how-this-dentist-made-rm40000-through-her-side-hustle Wed, 06 Jan 2021 12:00:00 GMT Notes “If you do what you love, you’ll never work a day in your life”. Marc Anthony Many people can relate to this famous quote and strive to achieve what it envisions – to have a job that they actually enjoy doing and being able to comfortably sustain their lives at the same time. But as...